/wʊd/ WOOD
NOUN
THE HARD FIBROUS MATERIAL THAT FORMS THE MAIN SUBSTANCE OF A TREE OR SHRUB.
This is a plain description. Reality is even bigger than just a few lines put together next to each other. That’s because the material is alive; It has an odour, breathes and ages with you, as everything around us in this world. These are facts that the Mediterranean people understand since they are surrounded by nature and live in a different pace with her. We wanted to overtake plain descriptions of books that may distract us from that alive material. We wanted to live with the material, we wanted to hear the story from its side, by working with it.
There are times where a simple morning thought, is enough to change everything you take for granted. The way you live your life, your work, the way you perceive things, your state of mind, in general. We where lucky enough to witness a morning as such.To feel the sun’s warm light shaping you and instantly an idea being born that very moment. That same moment, where sun dazzles you with its brightness. Since that morning our decision in making wooden eyewear was perfectly clear. So obvious, that since is the centre of any activity, thought and philosophy of ours.
DESIGN ORIGINS